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Madewell partners with Outdoor Voices with exclusive OV Kits

Dale Arden Chong | Tuesday, May 14 2019

Madewell is adding athletic attire to its list of offerings. According to an announcement from the brand, the clothing brand has teamed up with the Outdoor Voices to launch a limited-edition collection of exclusive OV Kits for spring, encouraging its customers go out and stay active this season.

While customers have the option to buy the collection’s pieces—which range from 9.50 to 79.50 USD—individually, the brand is offering the option to create a kit with a pair of the 3/4 Warmup Leggings and the Athena Crop Top to match for 95 USD. Available in three tonal colors, customers can mix and match pieces to their liking.

In addition to the OV Kits, both teams have also enlisted artist Emily Eisenhart to create an exclusive wave design which will appear on a T-shirt, a tote and a sweatshirt.

The Madewell x Outdoor Voices collection will be available at Madewell and Outdoor Voices shops across the country, as well as at each brand’s respective websites.

Images: Courtesy of Madewell

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